Signal Global Special Report:Solving the Identity Puzzle - (Marketing Goals). Just 6% of marketers say they have attained the single view of the customer that is necessary to support their cross-channel marketing goals, according to our latest Signal Global Special Report. Click, Download and Learn with AUNICA...

Link original do artigo: http://www.clickz.com/clickz/column/2403034/small-bets-deliver-big-wins-in-optimizing-the-customer-experience Clique aqui e saiba mais sobre a Anametrix by Ensighten New technologies are allowing marketers to adopt a more experimental mindset when it comes to collecting, analyzing, and acting on their users' data. What makes world-changing innovators like Steve Jobs, Thomas Edison, or Google...

O ano de 2015 será repleto de mudanças e discussões que ditarão a nova realidade do mercado de marketing digital. Com larga expertise no mercado, a AUNICA, empresa brasileira líder em consultoria estratégica, serviços especializados para performance e análises de canais digitais, elaborou uma lista com...