Small Bets Deliver Big Wins in Optimizing the Customer Experience

Link original do artigo: http://www.clickz.com/clickz/column/2403034/small-bets-deliver-big-wins-in-optimizing-the-customer-experience Clique aqui e saiba mais sobre a Anametrix by Ensighten New technologies are allowing marketers to adopt a more experimental mindset when it comes to collecting, analyzing, and acting on their users' data. What makes world-changing innovators like Steve Jobs, Thomas Edison, or Google...