CANNES, France (June 24, 2015): PubMatic, the marketing automation software company for publishers, today announced the expansion of its relationship with MediaMath to include programmatic sales of premium mobile, video, and direct advertising inventory. In addition to its existing API integration, MediaMath will soon offer its...
PubMatic Launches Industry's First Competitive Benchmarking Analytics For Publishers. Provides Competitive Actionable Insights in Real-Time (Redwood City, CA: May 12, 2015) PubMatic, the marketing automation software company for publishers, today launched a first to market competitive benchmarking dashboard that provides publishers with the insights they need to...
Originalmente publicado no IAB Brasil Na semana passada eu estava em Nova York, fazendo um circuito em fundos de investimento, e para entrar no espírito da viagem fiz uma visita a New York Stock Exchange. A NYSE é a maior bolsa do mundo em capitalização de...
